Our Mission
Trusted Guidance for Long-Term Care
Our mission is to empower seniors by providing them with the resources, guidance, and support they need to navigate and access financial aid opportunities. We are dedicated to ensuring that every senior can live with dignity, security, and independence, regardless of their financial circumstances. Through education, advocacy, and personalized assistance, we strive to remove financial barriers, helping seniors access the benefits they deserve and improve their quality of life.
1.
Who we are
We’re a nonprofit of certified professionals and advocates who believe everyone deserves access to care.
2.
What we do
We help seniors, veterans, and families navigate Medicaid eligibility, and get approved for long-term care financial aid.
3.
How we do business
With transparency and compassion. We offer free guidance necessary for eligibility.
4.
Creating our Story
Every family we help adds to our mission. Your trust, your success, and your referrals are how we grow — one life-changing case at a time.




Why Financial Aid Matters
Without guidance, families often face overwhelming paperwork, delays, or denials — all during times of medical crisis. This is devastating to all parties: families, facilities, state government, federal government, care takers, and applicants. Proper planning, understanding, and execution isn’t just about finances; it’s about ensuring the individual gets the care they deserve and need. We’re here to make that process clearer, kinder, and more successful.

Certified to Guide You Right
Navigating Medicaid and long-term care laws requires more than good intentions — it takes training, certification, and experience. That’s why our team includes Certified Medicaid Planners (CMP™), nationally recognized professionals who specialize in the legal and financial complexities of Medicaid eligibility. With a 99% approval rate, we don’t guess — we guide with confidence.
99%
Application Approval Rate
+2000
Seniors
Protected
+$5 Million
Annual Federal
Savings
+$2 Million
Annual State
Savings
Real Help for Complex Care Planning
From Medicaid applications and renewals to budget assistance and veteran benefits, our team helps families navigate long-term care with clarity, compassion, and expert guidance. Many of our services are free — and all are built around your needs.

Who We Work With
Collaborating with many of Utah’s Leading Care Providers

Hospitals

Nursing Homes
We help residents qualify for Medicaid coverage.

Assisted Livings
We help residents qualify for Medicaid coverage

Rehab Centers
We guide patients through and after Medicaid rehab.

Placement Services
We manage eligibility while placement finds a care facility.